Style Consultant Sherrie Mathieson works as an image and wardrobe stylist.  She is the author of the new book Forever Cool.
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Wish I wrote a novel...and could "travel lite"...
posted on Tuesday, October 30, 2007

Some books are hard to write, but once written , that's all you need to take with you for book signing , events, and media exposure. I must admit I wish I could "travel lite"...in other words, had I written a book that didn't suggest or need visual support...Then I could just worry about "me". Nowadays I can hardly think of "me" alone. My message is visual, dependant on models, and so much of my book's appeal. So I feel like a fashion "Robert Altman" or " Martin Scorcese" (if you indulge me some excellent company) trying to get a group that I can always call on, and work with. I had something close to it in AZ...I wonder if I can gather a "troupe" of such wonderful, and available real people-models again out east.


THE VIEW AND FOREVER COOL!
posted on Tuesday, October 23, 2007

Well, I'm doing my best to come up with some great volunteer "real" people models. Of course they need to be boomers or older. For but a brief segment, I'm going to try to show some great, affordable looks for women as they near and pass 50 and 60.
Tentative date is Nov 14th!



Getting ready for Fifty Plus Expo and lots more...
posted on Thursday, October 18, 2007

Well, it depends what day you speak to me...the schedules of TV and media change as I dare to prepare.
I've been gathering real people models, with a sense of urgency.Women and men in the NYC metro area...near or over 50.
There were 3 major shows on the table a day ago.
One of them was on the topic of boomer dating, and my contribution, if not obvious, would have been to discuss the clothes that make such a difference.
I listen to my single girlfriends and their woes. Meeting men from Match.Com or otherwise...what appears on their doorsteps is enough to shut the door at "Hello!".
Forever Cool, brings men, FINALLY, into the conversation.
Even married couples should know that you are seen and presented as a "unit" to the world. One can easily detract and visually "take away" from the other.
Fashion and style is too often thought as only of interest to women. How wrong!
Of course, as you begin dating anew, after divorce or death of a mate, it may prove as unnerving as ever.
Looking modern and your most attractive can only help. Self-confidence is often closely tied to the feeling that you still can look great...and do.



Getting misquoted makes good advice hard to give
posted on Tuesday, October 09, 2007

An aesthetic topic , as style, is so hard to make understood. Whenever I enjoy an interview...I can't wait to see the article that ensues.
I always think I was successful at describing the "faux pas" as well as the antidote. Most of it is, I think, made plain in my book too.The book looks simple...like an "easy read"....but it must be really read like it was meant to be.
I really care that readers get good advice. But it's the truly rare interview that states my advice all correctly and truly well...or that doesn't jumble it with another experts advice that unfortunately doesn't jive with mine.This process lends new meaning to "Lost In Translation''...*****
The "usual suspect" moviestars that I would never pick as great style role models...are often plastered at every paragraph.
They say "any publicity is good"...but I would love it (in my dreams!) if I could proofread them before.
I hate to say it again...but no wonder so many people look as they do.

***** Some classic misquotes: I dislike pastels (not so, as I always say they're great when they're Preppy)
I dislike glasses( love them, when they're modern in style!)
and many more....



Where are the great redheads?
posted on Monday, October 08, 2007

Wow!
Where are those redheads? Natural red hair almost always has the best texture and is usually thick. A few years ago many boomers were switching fom the ubiquitous blonde to the more unusual red. But it seems the pendulum has swung back to the blonde or brunette scenario. I've been searching ( I should perhaps be looking in Ireland or Scottland ? ) for "a needle in a haystack" it seems. I'm looking for a mother/daughter combo with red (preferably curly) hair for my new book.




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