Style Consultant Sherrie Mathieson works as an image and wardrobe stylist.  She is the author of the new book Forever Cool.
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The Apres Acadamy Awards Syndrome
posted on Wednesday, February 27, 2008

Predictably, every year, the red carpet looks are analyzed and dissected mostly as entertainment. Within a day --on come the dresses that are touted as the $50.00 dollar version of the $5,000 dollar dress (and that's on the low end!). "Trickle Down Style" is great (and I tout it in Forever Cool) but unless you're copying a very simple black evening gown-- dressy/glamorous and extremely expensive dresses are the HARDEST item to replicate (less dressy styles and accessories can be more successfully imitated).Once you lose the exquisite fabric, and the intricate design , what's left ( reality bites!)is a cheap looking "wannabe".


NY Times Style Magazine Blues
posted on Saturday, February 23, 2008

I eagerly opened the magazine (my weekend copy comes early on Saturday) in hope that my fashion outlook would get an optimistic boost from its pages.
But, instead I saw a page by page confirm of what I feel is going to be a difficult season for someone like me who dresses people for stylish effect to be sure, but also encourages them to invest in enduring style.
Apart from interesting fashion articles (wonderful exposure too for Chloe Sevigny and her new line)...I was underwhelmed by the fashions that strive to be so avant ,but are barely (double entendre) wearable at best, and expensive for the privilege as usual.
As one caption read "Tu-tu much?" Yup, it says it all!



Fashion doldrums
posted on Tuesday, February 19, 2008

Last week I met clients in NYC to do some shopping and find some key pieces.
I ran into a personal shopper that I've known for years and used her services in my styling/costume design days (we were required to funnel all selections through "studio services").
We talked about what's currently on the "racks" and shook our heads in unison with dismay. How are the retailers going to successfully sell all these "deconstructed" looks that few women can wear...especially with such high prices of imports because of the devalued dollar?
Also to my amazement most of my favorite designers , have almost universally produced boring, ho-hum designs this season.
I understand that it's very hard to turn out great collections every season...but I hope that real inspiration will prevail in the next go around. In the meantime everyone will undoubtedly blame the recession for lack-luster sales.




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